Digitalization in SMEs, lessons from Finland
We often talk about digitalization in big, abstract terms. But what is the real story for the small and medium-sized businesses that form the backbone of our economies? A new look at Finland, one of the world's most tech-savvy countries, gives us a fascinating picture.
On the surface, progress looks impressive. Here is a snapshot of where things stand:
Strong Online Presence: Almost 80% of these businesses have websites.
Social Engagement: 63% are actively using social media.
AI Surge: Application use has doubled in a year, with 20% of businesses utilizing them.
But when you look closer, the story becomes more complicated. The biggest roadblocks these businesses face are not about technology, but are deeply human:
Knowledge Gap: Almost half flag a lack of knowledge or skills as their primary obstacle.
Time Crunch: Not having enough time is a major barrier for 24 % of businesses.
Security Concern: Real worries about data security are holding back 23 % of SME’s.
Interestingly, almost half of businesses are not seeing real results from their AI projects. Despite minimal returns yet, they persist in experimenting with the technology.
This makes you think. If this is the reality in a digital leader like Finland, imagine the challenges facing small and size businesses in other parts of Europe. The gap is not just about technology, but about knowledge and confidence.
So, it leaves us all with some important questions to consider. What support, such as training or tools, will enable their necessary skills for future success?
